Board of Directors

edgarEdgar Aguirre, Chair

Edgar Aguirre is Managing Director, External Relations and Strategic Initiatives for Southern California Public Radio. His primary focus is leading (and successfully procuring funding for) a multi-year outreach and programming initiative aimed at connecting SCPR with the culturally and ethnically diverse populations in the region — an effort that has resulted in exponential Latino broadcast and digital audience growth since 2012.

Prior to joining SCPR in 2011, Edgar served a brief stint as Vice President and General Manager of Los Angeles Public Media.

Aguirre currently serves on the boards of the Latino Public Radio Consortium, the Los Angeles Urban Renewal Network and the Thelma Pearl Howard Foundation.

He is a Jesse M. Unruh California State Assembly Fellow, and completed his Master of Public Administration degree as a Dean’s Merit Scholar from the Sol Price School of Public Policy at the University of Southern California in 2005. He is married to Siana-Lea, has two children, Alan and Griselda, and a dog named Angel.

María Barquín, Vice Chair

María is the first woman programming director for a Spanish-language radio network in the US. She is a native of Mexicali, Mexico and moved to Phoenix at the age of 14.

She earned a bachelor’s degree in broadcasting  business management from the Walter Cronkite School of  Telecommunications at Arizona State University.

A 14-year-veteran of Radio Campesina, Barquín helped create a cutting-edge third option radio format, combining educational and musical components to attract and maintain a large and loyal audience. Using Radio Campesina programming, she has helped execute numerous large-scale charity drives and educational events.

As the programing director for the network, Barquín strives to maintain Radio Campesina involved in civic and lobbying activities that benefit the community, as well as coordinate health fairs, activities with local schools and community groups.

Silvia Rivera LPRC Board Member & Vocalo FM General ManagerSilvia Rivera, Treasurer & Founding Member

Silvia Rivera is Managing Director of Vocalo, a next generation public media service that targets younger, culturally diverse audiences with an urban alternative format in Chicago. Silvia’s career trajectory was launched by a youth-media training program, called Radio Arte, an initiative that trained hundreds of young adults to create content for community impact. Silvia has since emerged to become a leading voice on issues of leadership and diversity in public media. Silvia has a B.A in Media Management from Columbia College Chicago.


Federico editedFederico Subervi, Secretary

Dr. Federico Subervi is Full Professor at the School of Journalism and Mass Communication at Kent State University, where he is helping develop the doctoral program of the College of Communication and Information. This year, he also serves as Provost Faculty Associate for Diversity, Equity and Inclusion. At his previous job, he was Full Professor and Director of the Center for the Study of Latino Media and Markets at the School of Journalism and Mass Communication, Texas State University.

Subervi earned his doctorate in Mass Communication at the University of Wisconsin-Madison. Since the early 1980s, he has been conducting research, publishing and teaching on a broad range of issues related to the mass media and ethnic minorities, especially Latinos in the United States. In addition to more than fifty journal articles, essays, book chapters and reports on these subjects, he is the editor and an author of the book The Mass Media and Latino Politics.  Studies of U.S. Media Content, Campaign Strategies and Survey Research: 1984-2004. He has been Fulbright scholar in Brazil, and in Chile. In 2012, the Association for Education in Journalism & Mass Communication honored him with the Lionel L. Barrow, Jr. Award for Distinguished Achievement in Diversity Research and Education.


Hugo Morales LPRC BoardHugo Morales, Founding Member

Hugo Morales is co-founder (1976) and executive director of Radio Bilingüe, the National Latino Public Radio Network. Headquartered in Fresno and Oakland, Radio Bilingüe provides a national satellite programming service in English, Spanish, Mixteco, Triqui and Hmong.  With more than half a million listeners, Radio Bilingüe owns and operates 13 full-power FM radio stations in California, Texas, Colorado, Arizona and New Mexico, and reaches 80 more station affiliates in the Northern Hemisphere.

He was awarded a MacArthur Foundation Fellowship in 1994 and the Edward R. Murrow Award, public broadcasting’s highest honor, in 1999. In 2006, he received the Lannan Foundation’s Cultural Freedom Prize “to recognize people whose extraordinary and courageous work celebrates the human right to freedom of imagination, inquiry, and expression.”

Hugo is a Mixtec Indian from Oaxaca, Mexico who migrated at age 9 in 1958 to work in Northern California with his farm-working family. He graduated from Harvard College in 1972 and Harvard Law School in 1975.  He has served on the boards of The California Endowment, The National Alliance for Hispanic Health, the California Postsecondary Education Commission, the Accrediting Commission for Senior Colleges and Universities of the Western Association of Schools and Colleges, and The San Francisco Foundation. He is also on the boards of the Rosenberg Foundation and The Fresno County First Five Commission, and he is a trustee of the California State University system.

Rita Lepicier (Mastermind Communications, President)
Alfredo Cruz (KVCR TV/FM, General Manager)
Carlos A. Ríos Gautier (Ríos Gautier y Cestero Law Firm)